Talk with Brett

For beer distributors · now starting pilots

See which kegs are likely empty before the customer calls. The agent follows through.

A thin Thermly tag on each keg reports its temperature, each reading with its time. A keg that read cold in the walk-in and then warmed up after a while at the account is likely empty and off the cooler. The Thermly agent works like an employee on your sales desk: it answers your customers' texts, checks in before a regular delivery when kegs look likely empty, and asks before it adds a keg to the order.

No Wi-Fi to set up and nothing to plug in. Each reading shows the time it was read.

Sample beer distributor · illustrativeA fictional beer distributor delivering kegs to bars and restaurants around Greenville, SC, on weekly routes.

Read the keg

What a keg's temperature tells you.

A keg reads cold while it's on tap or waiting in the walk-in. When it warms up after a while at the account, someone has likely pulled it off the cooler because it's empty.

  • Cold in the walk-in. On tap or waiting. Nothing to do.36–38 °F in the sample
  • Warm after a while at the account. Likely empty and off the cooler. The agent asks the account before the next delivery, and the empties go back on that stop.64–70 °F in the sample
  • Warm while it's full. The beer may have been out of the cold, on a dock or left out after delivery. The agent asks someone to check it.

Why the agent asks first

  • "Likely" is the honest word: warm usually means empty, but not always. So the agent asks before it orders.
  • Which account a keg went to comes from your delivery record. The tag tells you its temperature, each reading with its time.
  • People decide what happens to the beer. The agent never says it's good or bad.
Route 3 · two kegs came off the coolerA sports bar in Greenville · delivery Tuesdays · usually 2 house lager a weekSample beer distributor · all times local
  1. 38°F, cold
  2. 66°F

    Warm, after cold readings.

  3. 37°F, cold
  4. 64°F

    Warm, after cold readings.

  5. 37°F, still cold
  6. 1184 and 1191 are likely empty and off the cooler

    At 2:05 the agent texted Jess, the bar manager, to ask about tomorrow's delivery.

Jess says what's empty. The agent asks rather than assume, because warm usually means empty, but not always.

How it works

Stick. Read. Ask. Follow through.

The tags tell you what each keg's temperature was, and when. The agent gets the order right and the empties back.

  1. 01 / Stick

    Stick a tag on each keg

    A thin tag goes on each keg you want to see, from your warehouse cooler to the account's walk-in and back. No Wi-Fi to set up and nothing to plug in.

    Render of the thin Thermly tag: the temperature-sensing board and flat batteryKeg 1184 · house lagerCold · 36–38 °F
  2. 02 / Read

    Every reading has its time

    Readings travel over the Thermly network, each with the time it was read. Your delivery record says which account a keg went to, and the map shows roughly where it was last heard.

    68°FTwo kegs at the Italian restaurant in Clemson, likely empty in the back6 IPA sixtels in your warehouse cooler read 36°F
  3. 03 / Ask

    Answer the account, ask the rep

    Customers text the agent like they'd text their rep. It checks the warehouse and the route, and asks your rep where a rule says so. Replies go on record.

    Can we get a sixtel of the IPA before Saturday? We've got a wedding party.Dave, … OK to add the stop? Their 2 likely empties can come back on it too.OK, add it.
  4. 04 / Follow through

    Line up the order and the empties

    Once the account or the rep says yes, it adds the change to that delivery's order for your team, puts the empties on the same stop and confirms with the customer.

    Friday's Route 5: 1 IPA sixtel to the restaurant; pick up 2 likely emptiesTexted Marco: Friday, 9–11 AM, and the driver can take the empties
Sample beer distributor · Marco owns the Italian restaurant in Clemson; Dave is the sales repTry the voice demo

The Thermly agent

Not another alarm to watch. An employee that follows through.

The Thermly agent is an AI agent that works like an employee on your sales desk, with three jobs.

  • Customers text it. It answers, checks the warehouse and the route, gets the rep's OK where your rules say so, and confirms.
  • It checks in before a regular delivery when kegs look likely empty. "Tuesday's delivery: two of your lager kegs look empty, want two more?"
  • It spots when they likely need a keg before they call. A keg that read cold, then warmed up, is likely empty, so the agent asks before the truck is loaded.

Empties go back on the next stop, with the kegs that replace them.

You decide what it does on its own and what waits for your OK: an extra stop waits for the sales rep, it asks the account before changing an order, and an order over the account's usual is noted for the rep. Texts go only to people who signed up for them: your own staff, and accounts who opted in for delivery texts.

Talk to the agent: try the demo

Thermly agentto Jess, bar manager · by textSample

Hi Jess, it's the Thermly agent for your beer distributor. Two of your house lager kegs warmed up since Sunday, so they look empty, and two still read cold. Want 2 house lager on tomorrow's delivery, and the driver to take the empties?

JessYes, but make it 3. We've got the game Thursday.

Tuesday's orderRoute 3 · sports bar, GreenvilleSample
  1. Kegs 1184 and 1191 (house lager, sports bar, Greenville) read warm after cold readings since last Tuesday's delivery: 66 °F Sun 11:20 AM, 64 °F Mon 9:15 AM. Likely empty
  2. Texted Jess (bar manager): 2 house lager on Tuesday, and take the empties?
  3. Jess: make it 3, for Thursday's game
  4. Tuesday's order, Route 3: 3 house lager (usually 2); pick up 2 empties
  5. Noted for Dave (sales rep): one keg over their usual, for Thursday's game

Sample beer distributor. Jess is the sports bar's bar manager; Dave is the sales rep for these accounts. She didn't have to count kegs or call it in.

What a pilot gets

Built in, set up for you, and what's planned.

Built in

What it doesHow
Readings from each keg, each with the time it was readTags
A map of roughly where each keg was last heard, and whenThermly network
Texts to your accounts and your reps, and their replies on recordAgent
Follow-up when there's no answer, then the next person on the planAgent
A phone call when a text isn't enoughAgent (voice)
A daily summary of what's open and who it's waiting onAgent

Set up for each pilot

WhatStatus
Your account list, delivery days and routesPer pilot
Each account's usual orderPer pilot
Which beer and size each keg holds, and the kegs in your warehousePer pilot
The keg rules, like how long warm at an account means likely empty, and what waits for the rep's OKPer pilot

Planned

WhatStatus
Connecting to your ordering or route systemPlanned

Until then, an order the agent agrees with an account reaches your team, and your ordering system once it's connected.

FAQ

Questions, answered plainly.

Something else? Talk with Brett.

Kegs

How does it know a keg is empty?

It doesn't know for sure. A keg that read cold in the account's walk-in and then warmed up after a while there is likely empty and off the cooler. That's why the agent asks the account before it adds a keg to the order.

How does it know which account a keg is at?

Your delivery record says which kegs went out on which stop. The map shows roughly where the Thermly network last heard each keg, and when: at an account or back in your warehouse, not where in the building it sits.

How often does a keg report?

It depends on the place. Brett can walk you through what to expect at your accounts and in your warehouse.

What about a full keg that sat warm?

It gets flagged too, so someone checks it, whether it's on a dock or was left out after delivery. People decide what happens to the beer.

Does it keep track of deposits or lost kegs?

No. Thermly reads each keg's temperature, and the agent follows up with your accounts about orders and empties. Deposits and keg audits aren't part of it.

The agent

Does it change orders on its own?

You decide. It asks the account before changing an order, waits for the sales rep's OK on an extra stop, and notes an order over the account's usual for the rep. Orders reach your team today; connecting to your ordering system is planned.

Who does it text?

Only people who signed up for the texts: your own staff, and the people at your accounts who opted in for delivery texts. Messages come from Thermly and say they're from the Thermly agent. When a text isn't enough, it can call.

The tags

Do I need Wi-Fi?

No. There's no Wi-Fi to set up and nothing to plug in, at your warehouse or at your accounts. Readings travel over the Thermly network, each with the time it was read.

Meet the founder

I’m Brett. I’m building Thermly.

My background is in hardware engineering and temperature-sensing devices. I’m building the tag and the agent around it, so a reading leads to someone checking, a fix, and a record your team can work with.

If you deliver kegs and want to know which ones are likely empty before the call comes in, I’d like to hear about it.

Brett Byer · Founder

Talk with Brett →

Talk with Brett

What would you like to know about your kegs?

Tell me about your routes and accounts, and the question you’re trying to answer. A conversation is a good place to start.

A pilot measures three things

  • Readings. What the tags show on your kegs, in your warehouse and at your accounts.
  • Useful interventions. Which readings lead to a check-in, an order or an empty picked up.
  • Business value. Whether it saves your reps calls and extra stops, and gets the next keg there before the account runs out.

We agree on the accounts, the keg rules, and who the agent can ask before starting.

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